Realtor introduces cell phone shopping

Milford — Owner/Realtor Donna Ruffino of Weichert, Realtors® - Ruffino Real Estate has implemented the ultimate in convenient house-hunting, a cell phone shopping tool for prospective home buyers. The direct cell phone application, made available by Weichert Lead Network (WLN), a division of Weichert, Realtors, opens the doors to more than two million listings on Weichert.com, including those in the Wayne/Pike County area. According to a recent study by Nielsen Mobile, more than 40-million Americans use their mobile devices to access the Internet. The new mobile site allows Weichert to provide the same search experience home buyers have come to expect from their traditional Web site directly from their cell phone or any other mobile device with a data plan. The light and streamlined site design ensures a fast load time so home buyers on-the-go can get the information they want quickly and conveniently. The additional “click to call” feature makes it possible for the consumer to set up an appointment to see the property by being put in touch with a local Weichert sales professional with a single click. “Our agents are at the ready,” said Ruffino. “People will not be put on forever-hold, bounced around in the land of indefinite voicemail or told that no one is available to help. “We are definitely available to help and look forward to hearing the phone ring with this new system in place.” Weichert, Realtors® - Ruffino Real Estate, 406 W. Harford Street, telephone (570) 296-7570.